Film and theater

13. Recall that in the early 1950s theater attendance declined by almost half due mainly to the advent of network television. At this time, Cinerama appeared (along with 3-D and other widescreen
processes, such as VistaVision). Describe both the strengths of the Cinerama process, as well as its limitations, in terms of the motion picture art.
14. Name two production difficulties filmmakers encountered with the classic 3-strip 1B-Technicolor (1932-1955).
Can you think of a film story/concept that would benefit from the classic IB-Technicolor effect? Name a film made within the past 20 years that actually used the process in whole or in part. In
either case, explain what IB-Technicolor would or, in the case of an actual film, did contribute to the creative impact of the film. [Note that the imbibition Technicolor process was used in the
United States until about 2000. The IB Tech prints were made using color separations from Eastmancolor negative]

15. In the 1920s, 30s and 40s, movie theatres were large, palatial auditorium affairs accommodating thousands of people. In the 1950s many theaters closed due to competition from network
television. The theatrical film industry fought back with technology. In the 50s and 60s there were large scale reserved seat roadshow epics in numerous widescreen processes. In the 70s, 80s and
90s large theaters were subdivided into mini theaters and such complexes were built anew. Competition from home theatres seems to have disposed of the office sized theater. Questions:
a. What is the future of the movie theater? What size of theater will survive? What services, in addition to showing films will it offer? Why?
b. What manner of film—story, production value, etc., will be shown in these theaters? Why?

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