1. In your own words identify and briefly describe two major ethical issues from the article titled “Enron Ethics (Or: Culture Matters more than Codes) (Sims and Brinkmann, 2003), and indicating why these issues are ‘major’ in your eyes. (250 words)
How might we enact and develop virtuous traits? How does this theory compare to consequentialist and non-consequentialist theories? (250 words)
3. In its CSR statement the food manufacturer Kellogg’s states the following:
Kellogg Company has a rich history of corporate social responsibility, a history that has grown and evolved to meet the complexities of today’s business world and the challenges of a global society. Our founder, W.K. Kellogg, sought to ‘invest my money in people’. That legacy continues to guide our company and our people. Social responsibility is a way of life at Kellogg. It means investing in and enriching our communities. It means encouraging employee volunteerism. But it means much more. Our commitment to being a good corporate citizen also includes:
• Protecting our environment.
• Selling nutritious products and advocating healthy lifestyles.
• Acting with integrity and adhering to the highest ethical standards.
• Promoting diversity in our work force and partnering with diverse suppliers.
• Ensuring a safe, healthy workplace”.