Critically evaluate a food- or nutrition-related advertisement.
1. How the advertisement attempts to influence food choices.
2. What audience is being targeted?
3. What attributes of the product are emphasized?
4. What mechanism is used to hold your attention?
5. How factual is the information?
6. What is used to lend credibility to advertiser’s claims?
7. What part of the truth remains undisclosed?
8. How effective is the advertisement?