The rapidly changing media environment is making it more and more difficult for marketers to reach their target audience. Consumers do not want to be passively marketed to, they want to be more actively engaged in the communication process. As such, marketers are challenged to come up with campaigns that resonate with and engage their target audience. Proctor & Gamble’s “Like a Girl” campaign described in your book is a great example of how P & G found a meaningful way to connect with their target audience. Many companies have found unique ways to connect with their audience by thinking outside the box in one or more stages of the communication process. Start on Part One after you’ve completed this week’s instructional materials.
Describe a successful marketing campaign that has approached one or more stages of the communication process in a creative way to connect with a target audience. Comment on the following:
Using the model of the communication process, comment on why the campaign in your example was successful. Talk about what was “sticky” about the campaign. Discuss the influencer (s) in the campaign (use the WOMMA guidebook) Comment as to why you think that messaging resonates with the target audience
It is difficult to give a past filled with African law without investigating the significant impacts of the European nations that colonized a large portion of the African mainland in the Eighteenth and Nineteenth hundreds of years. The major legitimate impacts in the African landmass come generally from English, French and Dutch law, as those were the fundamental colonizers around there. The distinctive nations that carried their laws with them when they assumed control of the specific nations have formed the law in Africa in their own particular picture. A portion of the most seasoned lawful frameworks on the planet started first in Africa a huge number of years prior. For instance the laws of Ancient Egypt used a specific sort of common code, which depended on the idea of Ma’at. The Ma’at was a casual framework including such standards of social balance and unprejudiced nature. The Ma’at was depicted as being in charge of the control of the seasons, stars and the activities of the two mortals and the divinities. A portion of the laws of the nations in Northern Africa are still basically in view of on French and Islamic law. One case of this is Algeria, which stayed under direct French administer for more than one hundred years and it is plain to see the French legitimate impacts in a wide range of zones of their lawful framework. Algeria turned into a sovereign state in 1962 yet at the same time holds numerous aspects of Roman law that it has acquired from the French colonialists. A short synopsis of the legitimate history of the whole African mainland is unreasonable thus the focal point of this piece will be basically on the historical backdrop of South African law as it is definite of the landmass all in all, as it contains all similar subjects that are available in the dominant part of African nations. South Africa has a blended lawful framework, included the joining of a few particular lawful customs. The first Dutch colonizers in the Seventeenth century carried with them a common law framework; a precedent-based law framework was acquired from the later English colonizers in the Eighteenth and Nineteenth hundreds of years, and indigenous law, frequently alluded to as African ‘standard law’. The interrelationship between these individual conventions is exceptionally mind boggling, with the impact of English law being the most discernible in procedural qualities of their lawful framework and set up and strategies for legal. There is a noteworthy Roman law impact in the legitimate framework moreover, which is most noticeable in its substantive private law. All the more as of late in the late Twentieth century another segment has been added to this blend and that is the constitution. This interrelation of unfathomably extraordinary legitimate frameworks and strategies is noticeable all through the mainland and no investigation of the historical backdrop of African law would be finished without an examination of the individual wellsprings of this law itself. All through most of the African mainland it is most hard to find the historical backdrop of the legitimate frameworks that were in presence before the Europeans arriving. The purpose behind this is on the grounds that except for a couple of nations, for example, Egypt, there was no formal recorded history of laws in most African nations. Apparently to open up this issue was the disappointment of the Dutch, British and other European administrations to record the laws of pre-frontier Africa. From the center of the Seventeenth century, with the landing of Dutch voyagers in the Cape of Good Hope, the spread of the Roman-Dutch based legitimate framework accumulated force and rapidly turned into the perceived lawful arrangement of South Africa as well as the dominant part of African nations The circumstance for a long time in South Africa was wherever British law does not stand, Roman-Dutch law shapes the fall back to which the nation looks towards to guarantee lucidity in its law. On account of South Africa, which is featured in numerous different nations including Zimbabwe, after the Second World War, Britain and the other European pilgrims of Africa step by step lost impact and this prompted the making of various Republican administrations. The Republic of South Africa was framed in 1961, yet a large number of English laws and features of the English lawful framework were joined into and now shape the bedrock of South African law. The present circumstance in South Africa is that the essential wellspring of laws in the nation is the 1996 Constitution, which was framed by excellence of the Constitution of South Africa Act 1996. Any law or activity that ruptures the arrangements of this Constitution is illicit. The wellsprings of South Africa’s law have been quickly investigated above and will now be additionally explained upon. The present position in South Africa mirrors the circumstance in many post-frontier African countries regarding the wellsprings of its legitimate framework. It is comprised of the accompanying segments: Statutory law which is framed by the authoritative organization It is the classified piece of the South African Law. These laws are contained in Acts and different subordinate enactment, which is passed by the Parliament of South Africa Customary law, which involves legal point of reference taken from case law, which depends on indistinguishable convention of point of reference from that which applies in England and Wales and from case law and the Roman Dutch ‘old specialists’. Roman Dutch Law, which is pervasive all through substantial parts of Southern Africa, is a legitimate framework that is in a general sense in view of Roman law. This was the lawful framework that was agent in the Netherlands all through the Eighteenth and Nineteenth hundreds of years. There are numerous African nations whose lawful frameworks are as yet in view of Roman Dutch law and Lesotho, Swaziland and Namibia are the most conspicuous illustrations. African standard law Remote and global law. The laws of South Africa that are not contained in Acts gone by Parliament are those in light of precedent-based law. The improvement of the Common Law arrangement of South Africa is made conceivable by the way that the South African courts take after the UK arrangement of legitimate point of reference or ‘gaze decisis’.>