Discuss how new container tracking devices will improve international intermodal transport of goods.
When we write from multiple audiences, everyone has different background and this factor makes it difficult to adjust the writing in accordance with it. Since, audience with multiple background demands that all the people should be kept in mind and the level of the readers should be considered. For example, while writing instruction manual, one should write from the starters’ perspective because there are lot of people out there who might be using that particular equipment for the first time. Moreover, the diagrams can help the reader to grasp the point more easily and can make the writing reader friendly. Writing for international Audience While writing for the wide audience, one should keep in mind that there should not be culture bias and the style of the writing used is acceptable by lost of the people i.e. the writing style should not represent a specific region. Making the language simple and common can help the audience to relate with it and grasp the concept easily. Since there are different dialects of English in different region, then the writer should make his expression as common as possible. Persuading Your Audience If the writer has to persuade a targeted audience like management of the company; regarding flexibility in office hours, increasing bonuses for the staff; then one should enlist the advantages of taking that step and should mention the effects that it should have on the morale of the staff moreover, if the targeted audience is different than it is important to start the writing by initially explaining the benefits regarding the topic under discussion and later, writer should give examples from different fields and lastly the reference of the rules of the business. In precaution process, the mentioning of the rules of the business should be done in most soft manner because mentioning it in direct manner puts negative impression on audience. The ethics requires that the cons of the side that you have chosen should also be mentioned because the reader may not get any difficulty in ignorance and if all the process fails the blame might not fall on you. Establish Your Role and Voice as the Writer While writing, one should decide which role they have to take in order to be read and followed in a better way. It against depends on the type of the audience. The friendly writing style is always effective, but, a task is very critical and has to be done in time then the writer should explain the importance of the task and at the end should take an authoritative tone and order hat it needs o be completed in time. Sometimes, it is more effective if the subject of the writing adopts the authoritative tone and tells about the sensitivity of the situation. In normal circumstance, there is always audience which never reads a document, but, still wants to get that task done; in that situation it is important to give a title that can explain that hoe reading that document can help the audience.>