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Case Study: Tractonomy Robotics

Tractonomy is a robotics startup currently located in Kortrijk, Belgium and relocating soon to Ghent, Belgium ( Tractonomy develops complete autonomous towing robot (ATR) solutions capable of moving materials anywhere from 100kg to 1000kg loaded on carts. The company develop fleets of quick and efficient cart tuggers that are managed by cloud technologies for fast moving production, e-commerce and fulfillment applications. Their robots are designed for superior safety and reliability.

Watch the video on following link to learn about how the company initially was developed ( and review Tractonomy’s website to fully understand the scope of their business

The core purpose of Tractonomy is to reduce costs and improve the supply chain efficiency of their customers by providing easy-to-deploy autonomous solutions.

In most warehouses, the carts with goods are moved from point A to point B by using human labour and industrial trucks. This leads to higher cost and impacts the speed. The autonomous robot is the cheapest and fastest way to transfer materials including non-conveyable.

Tractonomy’s solutions offer dramatic increases in worker productivity and a significant savings by eliminating the need for manually operated equipment like forklift and tugger-trains. In an industry overwhelmed by the unavailability, cost and inefficiencies of people and traditional equipment like transpallets, tractors and forklifts, Tractonomy aims to make intralogistics productive and resilient, as affirmed by their customers, both current and prospective.

Tractonomy has robotics, AI and computer networking specialists who know how to combine machine and cloud intelligence to help their customers succeed with autonomous mobile robots.

Operational Aspects/Challenges:
While the company has developed itself with good knowledge and skills in technical aspects, it is seeking to expand its market share and operations in the United Kingdom To do so the company wants to explore following aspects, but are not limited to:
• Understand the market’s profile of potential UK market for Tractonomy’s robotics (Market Segmentation) and which specific segment(s) should Tractonomy focus on.
• Understanding the types of material movement processes within the UK warehouses, and which of those processes companies wants to automate.
• Understand what approaches/methods are currently deployed in general for material movement (e.g. pallet jacks, manual labor, conveyor belts, forklifts, tractors or other forms of robotics and automation).
• Understand the value the Tractonomy Robotics can provide to the operations of warehouses in the UK.
• Understand what specific challenges (shortage of labour, rising labor costs, impact of Brexit, COVID-19, inflation or other economical or global trends) exist in UK warehousing sector, which can be addressed through automation

Sample Solution

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