Marketing strategy

You have been hired by a Services Company (i.e. one that does not create products – but instead performs

a service e.g. Law Firm, Real Estate Brokerage, Nail Salon, etc – pick whatever you like) to create a

Digital Marketing Strategy
Your Goal is to find/create the best Digital Marketing/Advertising examples for this new venture to use and
present it using a 10-page PowerPoint. You can enclose the document and reply to me (not cc others)
The company has told you that they cannot pay for any campaign so ONLY focus on Digital strategies that

are free. (no Google ad words etc).
You can (and should) use Google, Internet etc to do any research. You should find best practices actually

used by other Service firms – in other words see how other local, small (not national or famous)

companies do it. Giving specific visual examples, show the client what they should do, and how often etc.

Tell me WHY you believe those strategies are good and effective

Sample Solution

find the cost of your paper

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