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Sales Forecast Practice

assume you have designed a new line of humorous birthday cards for college students. Last year there were 70 million birthday cards sold in the U.S. and that number is expected to grow by 2% per year. The average revenue manufacturers received per birthday card last year was $2.50, and that price is expected to grow by 1% per year. You forecast that you can get a 0.5% unit market share this year, and you can increase your unit sales by 30% per year after that. Your selling price per card will be $5.00 for direct to customer sales through your website, and $2.00 for the wholesale channel (selling to card shops, drugstores, etc.) You don’t anticipate changing your prices for the foreseeable future. You estimate a 50/50 split of your unit volume between the website and wholesale channels. Create a 5 year sales forecast spreadsheet in Excel for your business: this coming year and the following four years. Include Units, Price and Revenue for each of the two channels and in total. Also include the total industry # of cards sold, price per card, and total dollar sales for each year, starting with Last Year’s base data, so you can calculate your share of the total addressable market in terms of both units and total revenues.

Sample Solution

What is Global Warming? This term is complicated for there is no one codified definition. National Geographic defines Global Warming as the surge in greenhouse gases –which have increased due to mankind – which trap extra heat in Earth’s atmosphere. This warming has resulted in glaciers melting, sea levels rising, forests disappearing, and all while wildlife is scrambling to keep pace. Long-term weather changes due to the Earth’s climate have already begun and will continue to get worse. To better understand the concept of Global Warming, this essay will examine each aspect of climate change in detail. One of the most important aspects of global warming is the greenhouse effect. This occurs when gases in the atmosphere such as carbon dioxide trap infrared radiation. Infrared radiation is comprised of rays that are invisible to the human-eye but are felt as heat. The buildup of greenhouse gases creates a layer which, “traps outgoing heat from Earth’s surface,” and keeps some in the lower atmosphere. Greenhouse gases come from many human-related sources. For example, a quarter of human-produced greenhouse gases come from agriculture. Another quarter comes from the production of electricity and other industrial pursuits; these make up about twenty-one percent of all greenhouse gases. This makes finding a cure for global warming difficult as many humans will have to make massive changes to their everyday lifestyle. Global warming has become a worldwide problem as the temperature has risen 1.5 degrees Fahrenheit since 1850. The warmer climate, which is caused by more carbon dioxide, has led to severe environmental changes such as glacial melting. The Great Swindle: The film has many statements that ‘the scientific evidence does not support the notion that climate is driven by CO2 , man-made or otherwise’, and related comments, by a dozen or so reputable scientific experts in climatology, oceanography, meteorology, environmental science, biogeography and paleoclimatology, who work or have worked within such reputable institutions as the Massachusetts Institute of Technology (MIT), NASA, the International Arctic Research Centre, the Pasteur Institute in Paris, the Danish National Space Centre and the Universities of London, Ottawa, Jerusalem, Winnipeg, Alabama and Virginia, as well as comments by Nigel Calder, former editor of New Scientist. The disputed Little Ice Age and Medieval Warm Period, as shown in t
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