Evaluate the suitability of a current health promotion strategy to meet the needs of older people using evidence-based research. 3. Assess a current health promotion campaign related to health ageing and devise a health promotion plan to optimise well-being in older people. Aim The aim of this assessment is to prepare you to make a high-level contribution to health promotion policy and practice for the older person throughout the health care system. Instructions You are writing a critical analysis of a health promotion strategy and related campaign aimed at older persons. Choose a targeted area such as physical activity, smoking cessation, obesity, mental health, or some other focus area requiring health promotion in the community of older persons.