How would you define organizational communication? How does organizational communication differ from other types of communication you’ve studied?
What are three differences between organizational communication and interpersonal communication?
How can an organization, through communication, affect culture, both internally in the organization, and externally to the local, regional, and global communities?
How does strategic communication create and shapes organizations? Give examples.
Describe the difference between individual and organizational values. What happens if these two values are not aligned?
Think about organizations that you have been involved in either in the past or currently. Can you remember their slogan? Why would remembering it be valuable for organizations?