• Conduct an analysis of Moondollars’ and Perks’ customer bases: Using visualizations, answer the question below about Moondollars’ and Perk’s customer bases.
o Similar to Coca-Cola’s recent “Share a Coke” campaign (see image) that placed names on Coke bottles to remind consumers to share a coke with friends, Moondollars would like to pre-print names on the cups used in the coffee shops to entice customers to purchase an extra item for friends. What are the most popular first names in Moondollars’ customer base? What are the most popular first names in Perk’s customer base? If they were to choose a single name, which name should be chosen? Create one or more visualizations that answers these questions in a report page in Power BI.
Sample Solution