Business Fundementals
You are to assume the role of a second year undergraduate marketin" rel="nofollow">ing student, seekin" rel="nofollow">ing a 12-month marketin" rel="nofollow">ing position durin" rel="nofollow">ing a placement year. A survey conducted by Pepisco (https://www.telegraph.co.uk/fin" rel="nofollow">inance/jobs/9555036/Graduates-with-in" rel="nofollow">industry-placement-more-likely-to-get-jobs.html) shows that students with placement experience are two thirds more likely to secure a graduate role. Your essay should in" rel="nofollow">include the followin" rel="nofollow">ing:(a) What and/or who in" rel="nofollow">influenced your decision to study for a degree and why? What do you hope to gain" rel="nofollow">in from studyin" rel="nofollow">ing for your degree? Ideally what type of in" rel="nofollow">industry placement are you seekin" rel="nofollow">ing and why?
(b) With reference to a job description and personal specification of a placement role that is of in" rel="nofollow">interest to you, for in" rel="nofollow">instance a junior marketin" rel="nofollow">ing role, you are to carry out a detailed analysis and summary of the tasks, responsibilities and attributes required for this role. You are able to make assumptions and draw in" rel="nofollow">information from a range of sources if you need to, but, the position must be of a suitable level for a placement student. From this in" rel="nofollow">information you are then required to deconstruct the requirements of the role in" rel="nofollow">in order to effectively identify your current strengths as well as the areas that you perceive require further development in" rel="nofollow">in order to enhance your chances of securin" rel="nofollow">ing the placement. These fin" rel="nofollow">indin" rel="nofollow">ings are then to be used to in" rel="nofollow">inform the followin" rel="nofollow">ing artefacts: a personal development plan; a skills-based CV with coverin" rel="nofollow">ing letter. These artefacts are to be placed within" rel="nofollow">in the appendices of your essay and therefore are not in" rel="nofollow">included in" rel="nofollow">in the word count.
(c) An action plan that details the activities you will carry out in" rel="nofollow">in order to prepare yourself for both identifyin" rel="nofollow">ing and applyin" rel="nofollow">ing for a placement position, and then for the subsequent selection process.
The overall plan should not exceed 2500 words (excludin" rel="nofollow">ing appendices and references).