Business-Level and Corporate-Level Strategies

Research the Apple Corporation on its own website, the public filings on the Securities and Exchange Commission
EDGAR database (hitp:/Awww.sec.gov/edgar.shtmi), in the University's online databases, and any other sources you can
find. The annual report will often provide insights that can help address some of these questions.
Write a six (6) page paper in which you:
Analyze the business-level strategies for the Apple Corporation to determine the business-level strategy you think is most
important to the long-term success of the firm and whether or not you judge this to be a good choice. Justify your opinion.
Analyze the corporate-levet strategies for the Apple Corporation to determine the corporate-fevel strategy you think is
most important to the long-term success of the firm and whether or not you judge this to be a good choice. Justify your
opinion.
Analyze the competitive environment to determine the Apple Corporation's most significant competitor. Compare their |
strategies at each level and evaluate which company you think is most likely to be successful in the long term. Justify your |
choice. |
Determine whether your choice from Question 3 would differ in slow-cycle and fast-cycle markets.
Use at least three (3) quality references. Note: Wikipedia and other Websites do not quality as Online - Contact support

Sample Solution