Business plan for a new or existing organisation
Order Description
Prepare a busin" rel="nofollow">iness plan for a new organisation / existin" rel="nofollow">ing organisation of your choice.
Busin" rel="nofollow">iness Model Canvas
• Customer Segments
• Value Proposition
• Customer Relationships
• Channels
• Min" rel="nofollow">inimum Viable Product (MVP)
• Key Activities
• Key Resources
• Key Partners
• Revenue Structure
• Cost Structure
Market Feasibility
1. What is the size of the market?
2. What is the growth rate of the in" rel="nofollow">industry?
3. Is the market at full capacity?
4. Where are customers gettin" rel="nofollow">ing the product now?
5. Where are the customers?
6. How many would purchase from you?
7. What external factors come to bear? Government, Industry Dynamics
8. What keeps new competition from enterin" rel="nofollow">ing this market? (Barriers to Entry)
Technical Feasibility
Major questions to be addressed:
1. What are the options for developin" rel="nofollow">ing the technology (customer, off the shelf, design yourself, subcontract)?
2. What are the options for producin" rel="nofollow">ing the product or service?
• In House
• Subcontract
• License
• Join" rel="nofollow">int Venture or Partnership
• Combin" rel="nofollow">ination
3.What are the options for Sales and Distribution?
• In House
• Whole Sale
• Distributors or Sales Representatives
• License
• Join" rel="nofollow">int Venture or Partnership
• Combin" rel="nofollow">ination
4.What resources are required for development and are they available to you (skills, raw materials, components, suppliers, facilities & equipment)?
5. What are the laws and regulation relatin" rel="nofollow">ing to the busin" rel="nofollow">iness?
• Industry Standards or Regulations
• Personal Certifications
• Intellectual Property (Patents, trademarks, copyrights)
• Environmental Liability
6. Has the research discovered any moral or ethical issues that you are uncomfortable with?
7. What technological changes are changin" rel="nofollow">ing or emergin" rel="nofollow">ing that may affect the busin" rel="nofollow">iness?
Fin" rel="nofollow">inancial Feasibility
1 What are the projected Revenues from the sale of your product or service?
• From the Market Research, what is the projected sales volume in" rel="nofollow">in "units sold?" and in" rel="nofollow">in "dollars sold"?
• From the Market Research, what is the sellin" rel="nofollow">ing price per unit?
• What is the total expected revenue?
2. How much is the startup costs and equipment/capital costs (Appendix 1)?
3. Prepare the Profit and Loss statements for the first 3 years (Appendix 2).
4. What are the possible sources of fin" rel="nofollow">inancin" rel="nofollow">ing?
• Chances of gettin" rel="nofollow">ing the money?
• What will you have to give up?
5. General Fin" rel="nofollow">inancial Numbers that would in" rel="nofollow">indicate attractiveness of Venture
• Gross Margin" rel="nofollow">in 20 - 30% plus
• Net Profit Margin" rel="nofollow">in - 10 to 15%. Plus
• Return on Investment - 15% plus
• Payback - 3 years or less.
• Break even - 2 years or less
• Note: These numbers must not be looked at in" rel="nofollow">in isolation over a one year period. You need to look at the numbers over a 3 year period and as a whole, not just in" rel="nofollow">individually. Industry averages can be quite different.
Human Resource Feasibility
Questions:
1. What technical and management experience is required?
2. Who are the owners and what are their roles? (Entrepreneur, Manager, Tech. Expert)
3. What is the ownership structure?
4. What are the manpower requirements?
- How will you fin" rel="nofollow">ind the right employees?
- How will you compensate employees (pay for time, for production, for knowledge, or a combin" rel="nofollow">ination)?
- How will you motivate employees?
- What train" rel="nofollow">inin" rel="nofollow">ing will they need on an ongoin" rel="nofollow">ing basis?
5.What is the company’s growth strategy?
- How will quality be managed and main" rel="nofollow">intain" rel="nofollow">ined÷
- How will organizational structures change with growth?
- What career paths will employees have available?
Headin" rel="nofollow">ings:
Title page
Executive Summary (not in" rel="nofollow">included in" rel="nofollow">in word count)
Table of Contents
Introduction
Section headin" rel="nofollow">ings
? Busin" rel="nofollow">iness Model Canvas
o Customer Segments
o Value Proposition
o Customer Relationships
o Channels
o Min" rel="nofollow">inimum Viable Product (MVP)
o Key Activities
o Key Resources
o Key Partners
o Revenue Structure
o Cost Structure
? Feasibility analysis
o Market feasibility
o Technical feasibility
o Human feasibility
o Fin" rel="nofollow">inancial feasibility