Business Service
Order Description
Identify a coffee shop that provided you service and write a two page summary that in" rel="nofollow">includes the followin" rel="nofollow">ing:
? Their service concept
? What service process they are doin" rel="nofollow">ing well and how it allows the company to differentiate their experience from the competition.
? What service process they are executin" rel="nofollow">ing poorly and the impact it has on customer value
? What recommendations would you make usin" rel="nofollow">ing the prin" rel="nofollow">incipals learned to further improve the company�s service? What can the company expect if they implement your recommendations?
The goal is to have you actively lookin" rel="nofollow">ing at the busin" rel="nofollow">iness community to identify some of the prin" rel="nofollow">incipals we discuss in" rel="nofollow">in action. Look first from a customer-facin" rel="nofollow">ing perspective and then develop solutions based on a service operations manager�s perspective of bein" rel="nofollow">ing in" rel="nofollow">in the busin" rel="nofollow">iness.
Note: The service provider must be unique for each paper and must be based on your actual in" rel="nofollow">interaction with that supplier. A score of zero will be given for duplication of the service provider and/or hypothetical experiences.
Format:
Your Name:
Student Number:
Date:
Selected Company Name:
Service Concept/Customer Experience Analysis:
Recommendations:
No more than 500 Words.
FOCUS AREAS
? Focus on service organizations
? Identify the opportunity
? Provide an alternative
? Dig deeper than just the superficial