Case Study "Green Sky Credit"

Order Description � The group project is a maximum 2,000-word case report � Analyzes the busin" rel="nofollow">iness model in" rel="nofollow">innovation of digital company �Green Sky Credit� � Case study is �https://www.greenskycredit.com� � Analysis should cover: � Product/Service � The value proposition, considerin" rel="nofollow">ing the digital opportunity and revenue model; � Platform characteristics, in" rel="nofollow">includin" rel="nofollow">ing multi-sidedness, control and competitive strategies; � Market/Industry � Market characteristics, in" rel="nofollow">includin" rel="nofollow">ing network effects, in" rel="nofollow">industry factors (5 forces) and value network; � How disruptive the company has been/will be, and who has/would be disrupted; � Protection Strategy � How the company uses IP to protect and license its in" rel="nofollow">intellectual property. � The group activities should provide the basis for the report.