CASE STUDY: Targeting The Premium Dog Market Cashing in on Doggy Love

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Targeting The Premium Dog Market Cashing in on Doggy Love

User: n/a - Added: 7/19/12
YouTube URL: http://www.youtube.com/watch?v=6wxM-UVluL8
Questions:

  1. How does complete natural nutrition convince buyers to purchase their line of dog treats?
  2. How do they build awareness and credibility with?
  • Single professionals
  • Drinks
  • Empty nesters
  1. How do marketers decide who to target and how best to appeal to them?

Sample Solution