Comcast

A. company history B. corporate leaders C. financial performance (actual sales and profits for the previous 3 years, and estimates for this year) D. most important product or service the company sells E. pricing (higher, equal to or below competitors) F. how their product or service is distributed to consumers G. how and where they advertise H. factors that make the company stronger than its competitors I. factors that make the company weaker than its competitors                

Sample Solution