[Pretend Scenario] Act as a consultant for a Mediplus, a successful health insurance business. Recent changes in the marketplace and competition has led the CEO to reach out to me to compile an overview of what needs to be done, what major issues are, and how long it will take to "change the culture."
Use the following for reference:
John Kotter's 2012 book, Leading Change: chapter 11 for reference "The Organization of the Future"
Focus on Kotter’s 8 Step change model
Pay close attention to Wartzman (2012) - How to consult like Peter Drucker (attached)
Also encouraged to reference Cohen (2005) - The Heart of Change Field Guide
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