Consumer Confusion in Chinese Personal Computer market
Consumer Confusion in" rel="nofollow">in Chin" rel="nofollow">inese Personal Computer market
Order Description
details and my research proposal will be uploaded additional files later at my account and I also can provide some academic journals to you. Please write this dissertation accordin" rel="nofollow">ing to my research proposal and in" rel="nofollow">instructions. And DO NOT just cut and paste from my research proposal, you can paraphrase my words, please.
• Introduction
The in" rel="nofollow">introduction should ‘set the scene’ and context for your research. It should clearly identify the research topic and in" rel="nofollow">include a statement of the overall aim of the dissertation.
• The Literature Review
Throughout the programme you will have been encouraged to take a critical approach when readin" rel="nofollow">ing literature. This approach should also be followed in" rel="nofollow">in your literature review. In addition to describin" rel="nofollow">ing theories and reportin" rel="nofollow">ing the fin" rel="nofollow">indin" rel="nofollow">ings contain" rel="nofollow">ined in" rel="nofollow">in journal articles, book chapters etc., you should aim to be critically evaluatin" rel="nofollow">ing the in" rel="nofollow">information. The critical evaluation may provide a rationale for your own study. The literature review should be structured logically regardin" rel="nofollow">ing the key themes and contributions with which you are engagin" rel="nofollow">ing.
Some issues have received a great deal of attention from researchers whereas others have received far less, perhaps because the research origin" rel="nofollow">ins are relatively recent or because they have simply been neglected. The number of research studies available to you therefore will depend on your research topic.
Where there are a large number of studies available to you, it is rarely necessary or desirable to review every sin" rel="nofollow">ingle contribution to the literature. You should focus on those contributions which have been most in" rel="nofollow">influential or revealin" rel="nofollow">ing and those that are most relevant to your own research.
• Research Objectives
Your research objectives should be stated clearly. There should be NO explanation of your research objectives as this should be apparent from the literature review.
• Research Methods
You should provide a detailed description of, and justification for, the research methods used in" rel="nofollow">in your study. This section should in" rel="nofollow">include sufficient in" rel="nofollow">information for the examin" rel="nofollow">iner to make an in" rel="nofollow">informed judgement about the appropriateness of your research design, its strengths and its limitations. Please bear in" rel="nofollow">in min" rel="nofollow">ind that you will not be expected to have developed a ‘perfect’ research design. The most important thin" rel="nofollow">ing is that you reveal the steps you have taken in" rel="nofollow">in arrivin" rel="nofollow">ing at your fin" rel="nofollow">indin" rel="nofollow">ings. This section should in" rel="nofollow">include: -
• A consideration of broader methodological issues (e.g., epistemology and ontology);
• A justification of the research design (i.e., why it should be considered appropriate, and perhaps more appropriate than alternative approaches);
• A description of the methods, how they have been used and justification of the choices;
• A description of the samplin" rel="nofollow">ing strategy;
• A consideration of any ethical implications of the research design throughout (e.g., can in" rel="nofollow">individuals be identified and, if so, should this be considered a matter for concern?).
If you have conducted a survey, you should provide in" rel="nofollow">information about the followin" rel="nofollow">ing: -
• The survey approach (e.g., postal survey, telephone survey, in" rel="nofollow">interviews);
• Questionnaire design;
• Samplin" rel="nofollow">ing strategy;
• How your data have been analysed.
If you have taken a case study approach, you should provide in" rel="nofollow">information about the followin" rel="nofollow">ing: -
• How the cases were identified;
• How access was negotiated;
• The extent of access and any resultin" rel="nofollow">ing implications for the study;
• What sort of in" rel="nofollow">information you collected and how it was collected;
• How your data have been analysed.
If you have drawn on secondary data, you should discuss: -
• The nature of the in" rel="nofollow">information;
• The reliability of the source;
• The manner in" rel="nofollow">in which concepts have been operationalised;
• Measurement issues;
• The strengths and limitations of the data.
The above lists should not be regarded as exhaustive. Additional in" rel="nofollow">information should be provided, as required. This section should also in" rel="nofollow">include relevant references in" rel="nofollow">in order to justify your approach.
• Fin" rel="nofollow">indin" rel="nofollow">ings
This section will in" rel="nofollow">include a presentation of your research fin" rel="nofollow">indin" rel="nofollow">ings. How the fin" rel="nofollow">indin" rel="nofollow">ings are presented will depend on your research approach. Where necessary, you should in" rel="nofollow">include tables and figures. The in" rel="nofollow">information in" rel="nofollow">in the tables and figures should be explain" rel="nofollow">ined in" rel="nofollow">in the main" rel="nofollow">in text. All tables and figures should be numbered and given full explanatory titles. Tables contain" rel="nofollow">inin" rel="nofollow">ing less important in" rel="nofollow">information can be in" rel="nofollow">include in" rel="nofollow">in the appendices and should be referred to in" rel="nofollow">in the dissertation. If your approach has been main" rel="nofollow">inly qualitative, you may in" rel="nofollow">include fewer tables and figures, although this will depend on how your data have been analysed.
• Discussion
Your discussion should not simply repeat or summarise your research fin" rel="nofollow">indin" rel="nofollow">ings. Its contents are dependent on the research objectives. Your discussion should identify how your study has contributed to academic theory and knowledge, i.e., have your fin" rel="nofollow">indin" rel="nofollow">ings confirmed or contradicted previous fin" rel="nofollow">indin" rel="nofollow">ings? You can use the discussion to consider the implications of your fin" rel="nofollow">indin" rel="nofollow">ings for marketin" rel="nofollow">ing managers, policy makers etc. You may in" rel="nofollow">include a brief subsection on the limitations of your research. If your research has uncovered issues that would benefit from further study these may be discussed briefly in" rel="nofollow">in a subsection on future research.
• Appendices
These should be used for documents, data or additional explanations that provide further necessary in" rel="nofollow">information but are too lengthy to in" rel="nofollow">include in" rel="nofollow">in the main" rel="nofollow">in body of the dissertation, e.g., the fin" rel="nofollow">inal questionnaire. The appendices must be referred to in" rel="nofollow">in the text.
• References and bibliography
A reference list contain" rel="nofollow">inin" rel="nofollow">ing all the works in" rel="nofollow">included in" rel="nofollow">in the dissertation should be in" rel="nofollow">included. Make sure your references come from reliable sources. A bibliography can be in" rel="nofollow">included providin" rel="nofollow">ing additional relevant sources of in" rel="nofollow">information that were read but not actually referred to in" rel="nofollow">in the dissertation.
Attention:
• Word Limit
Your dissertation should contain" rel="nofollow">in a maximum of 12,000 words, not in" rel="nofollow">includin" rel="nofollow">ing the title page, acknowledgements, table of contents, list of tables, list of figures, appendices and the bibliography / reference section. Note that the references in" rel="nofollow">in the main" rel="nofollow">in body of the text (i.e., in" rel="nofollow">in-text citations) are in" rel="nofollow">included in" rel="nofollow">in the word limit. The abstract is in" rel="nofollow">included in" rel="nofollow">in the word count. Tables in" rel="nofollow">includin" rel="nofollow">ing text* are in" rel="nofollow">included in" rel="nofollow">in the word count. There is no 10% leeway for dissertations over 12,000 words. Any dissertation exceedin" rel="nofollow">ing this length will be penalised by deductin" rel="nofollow">ing 2.5% for every 500 words in" rel="nofollow">in excess of the limit.
• Layout
Your dissertation should adhere to the followin" rel="nofollow">ing.
o The dissertation should be typed (font: Arial size 12) and 1.5 spaced on A4 paper
o It may be in" rel="nofollow">in colour, OR in" rel="nofollow">in black and white, or a mixture of both
o It should have an abstract and a table of contents, but no in" rel="nofollow">index
o It may in" rel="nofollow">include acknowledgements - if you so wish
o It should follow accepted citin" rel="nofollow">ing and referencin" rel="nofollow">ing conventions, such as the Harvard System (copies of which are available in" rel="nofollow">in the Library) for in" rel="nofollow">in-text citin" rel="nofollow">ing, quotations, reference lists and footnotes
o Tables and diagrams may be put in" rel="nofollow">in appendices, or in" rel="nofollow">in the text
o Footnotes should be kept to a min" rel="nofollow">inimum and be placed at the bottom of the relevant page
o Pages should be numbered