Respond to the following
Select a consumer-products company belonging to the Fortune 500.
Search the https://claritas360.claritas.com/mybestsegments/?_ga=2.132291022.1977668582.1567908528-721695023.1567908528#zipLookup
site for a zip code of an area you are familiar with.
Describe how the company’s key product and brand elements fit the needs of the market described.
Evaluate the company’s ability to address this market.
When considering the company's ability to address the selected market, address ALL FOUR elements of the marketing mix including products, prices, place (customer access to products), and promotion (how customers are reached and communicated with).
Sample Solution