Customer Experience

Order Description Fin" rel="nofollow">ind an article about a firm’s current use of IT to enhance their customers’ experience or select a firm you are familiar with. Write a short paper describin" rel="nofollow">ing the followin" rel="nofollow">ing: Where is IT’s enhancement of the customer experience deliverin" rel="nofollow">ing value to the organization? What challenges or obstacles does the firm encounter in" rel="nofollow">in enhancin" rel="nofollow">ing the customer experience usin" rel="nofollow">ing IT?