Developing a Culture of Evidence-Based Practice As your EBP skills grow, you may be called upon to share
your expertise with others. While EBP practice is often conducted with unique outcomes in mind, EBP
practitioners who share their results can both add to the general body of knowledge and serve as an
advocate for the application of EBP. In this Discussion, you will explore strategies for disseminating EBP within
your organization, community, or industry. To Prepare: Review the Resources and reflect on the various
strategies presented throughout the course that may be helpful in disseminating effective and widely cited EBP.
This may include: unit-level or organizational-level presentations, poster presentations, and podium
presentations at organizational, local, regional, state, and national levels, as well as publication in peerreviewed journals. Reflect on which type of dissemination strategy you might use to communicate EBP. By Day
3 of Week 10 Post at least two dissemination strategies you would be most inclined to use and explain why.
Explain which dissemination strategies you would be least inclined to use and explain why. Identify at least two
barriers you might encounter when using the dissemination strategies you are most inclined to use. Be specific
and provide examples. Explain how you might overcome the barriers you identified.
THIS IS AN EXAMPLE OF MY CLASSMATE
Developing a Culture of Evidence-Based Practice
When one needs to convey important information, for instance knowledge of improved evidence based practice
technique; one must consider their audience as well as the disseminating strategy to implement. Dissemination
is the targeted distribution of information to a specific public health or clinical practice audience (U.S.
Department of Health and Human Services, 2015). The purpose is to spread knowledge and the associated
evidence-based interventions. Dissemination occurs through a variety of contexts and settings, and has
several very broad goals: (1) to increase the reach of evidence; (2) to increase people’s motivation to use and
apply evidence; and (3) to increase people’s ability to use and apply evidence (U.S. Department of Health and
Human Services, 2015). Some dissemination strategies consists of publishing project findings in national
journals and statewide publications, presenting at national conferences and meetings of professional
associations, creating and distributing program materials, such as flyers, guides, pamphlets, posters, and
DVDs, sharing information through social media or on an organization's website, issuing a press release/
podium presentation, unit level presentations, and hosting health promotion events at health fairs and school
functions, just to name a few (Rural Health Information Hub, 2016).
Two Disseminating Strategies Most/ Least Inclined to Use
Two strategies I would be most inclined to use would be unit level based presentations, and poster
presentations at organizational level. Unit level based presentations would be ideal for my comfort the most, its
aim is with the smaller groups, allows for more in depth focus on the individuals present, questions or concerns
the group may have are easier to asses and answer, and more time can be permitted if needed. With regards
to poster presentations, this can consist of annual conventions that the hospital may host, this is somewhat at
my comfort level, in this manner, still small groups make rounds to view poster and allow for brief synopsis of
poster presentations, allowing for some personal interaction, but gives less time to convey and allow for
acknowledgement of understanding. However, these two strategies would be fitting for my personality and
comfort level.
The two strategies I would be least inclined to use would be podium presentations, and publication in peerreviewed journals. With regards to podium presentations, this entails a very much larger group, with all focus
on one individual speaking; this would surpass my comfort level. I have spoken in smaller numbers, but I have
not gained practice with larger group presentations, and public speaking is not my forte. With more experience
and confidence however, this may one day reach my comfort level. With regards to publication in peerreviewed journals, my confidence with writing has not reached that level of publication yet, with more practice
developing research papers and so forth, my confidence in my ability may be reached.
Two Barriers
Two common barriers that can affect the dissemination of information are audience barriers, and limited time
and resources for training and implementation (U.S. Department of Health and Human Services, 2015). With
regards to audience, the individuals may not be engaged depending on strategy used to convey information,
8/4/2020 Order 323921206
https://admin.writerbay.com/orders_available?subcom=detailed&id=323921206 3/4
lack of group knowledge may be present, or resistance to learning new information could exist. The other
barrier is limited time and resources, this speaks for itself, minimal time for presentation doesn’t allow the
speaker to adequately know if the information is coming across as intended, and if true understanding is
grasped. Also the resources being limited are a negative factor to ensure understanding.
Overcome Barriers
Some ways to overcome barriers of dissemination would be skill training, capacity building, and problem
solving (U.S. Department of Health and Human Services, 2015). Training may also include recognizing the
quality of evidence or the circumstances under which it can be used; and also various counseling techniques
that would facilitate evidence implementation and interactive seminars (U.S. Department of Health and Human
Services, 2015). Another way to overcome barriers would be to combine multiple dissemination strategies, this
allows for increase reach, motivation, or ability; this could be more effective than a single strategy approach
(U.S. Department of Health and Human Services, 2015). A multi-component approach uses several
dissemination strategies in concurrent combination or in sequence to increase the reach of evidence, and
enhance the end-users motivation to use/ apply evidence or to adopt it (U.S. Department of Health and Human
Services, 2015).
Conclusion
Creating an appropriate dissemination strategy for a research project will lead to increased awareness of the
research and maximize the impact the research can have in improving the health outcomes of patients
(Brigham and Women's Hospital, 2017). Regardless of how innovative or transformational research is, an
impact can only be made if communicated in a timely manner to the audiences that directly benefit from it
(Brigham and Women's Hospital, 2017). Researchers need to create a well-thought-out dissemination strategy
that targets all relevant audience members, this allows for a better understanding of the barriers to
dissemination, and can lead to greater utilization of the most effective dissemination strategies in future
research projects (Brigham and Women's Hospital, 2017).
References
Brigham and Women's Hospital. (2017). Research Dissemination Best Practices Resource Document.
Retrieved 2017, from http://bwhresearch.org/wp-content/uploads/2015/10/PCERC-Dissemination-BestPractices-Resource-Document.pdf
Rural Health Information Hub. (2016). Methods of Dissemination. Retrieved from
https://www.ruralhealthinfo.org/toolkits/rural-toolkit/6/dissemination-methods
U.S. Department of Health and Human Services. (2015, July 31). Communication and Dissemination
Strategies To Facilitate the Use of Health-Related Evidence. Retrieved from
https://effectivehealthcare.ahrq.gov/products/medical-evidence-communication/research-protocol
Sample Solution