Developing Communities for B2B Companies through Social Media
Order Description
Compare Facebook, twitter, Lin" rel="nofollow">inkedIn, maybe add one more WeChat (like Chin" rel="nofollow">inese WhatsApp), so there will be 3 or 4 social media companies.
Compare Facebook, twitter, Lin" rel="nofollow">inkedIn, maybe add one more WeChat (like Chin" rel="nofollow">inese WhatsApp), so there will be 3 or 4 social media companies.
You MUST use this draft structure which from my supervisor (upload as picture 1 and 2), but you may add somethin" rel="nofollow">ing more in" rel="nofollow">into this structure.
Literature review
1. B2B communication
2. B2B communication 3 element
2.1 Build relationship/ main" rel="nofollow">intain" rel="nofollow">in relationship
2.2 Obtain" rel="nofollow">in in" rel="nofollow">information
2.3 Make deal/close a deal (in" rel="nofollow">in general, busin" rel="nofollow">iness, busin" rel="nofollow">iness cooperation)
Transaction: buy-sell
Service exchange
Pre-sales in" rel="nofollow">in in" rel="nofollow">interactivity (promotion, public relationship, advertisement)
3. Social media communication
3.1 Defin" rel="nofollow">initions
3.2 Two functions:
(1) Build relationship
(2) Obtain" rel="nofollow">in in" rel="nofollow">information or Information dissemin" rel="nofollow">ination (in" rel="nofollow">information spreadin" rel="nofollow">ing)
(3) 3 or 4 social media activities and how conduced social media functions
[123 need a small summery]
(4) Which one is the most efficient?
Research methodology
This research will only use secondary data.
Observe their (3/4 companies) communities, such as, timelin" rel="nofollow">ine, quantity, conduct)
Choose a specific in" rel="nofollow">industry, fin" rel="nofollow">ind out which is the most effective one.
Use article to support you.
Data analysis
Only describe the facts without cause analysis, the more poin" rel="nofollow">ints the better.
(1) Data discussion
(2) Analysis what causes the phenomenon of the data
(3) Explain" rel="nofollow">in the meanin" rel="nofollow">ing
(4) Summery
Conclusion
Tell which one is the best