Digital marketing

1. Explain the foundation principles of digital marketing, and be able to distinguish between traditional and digital marketing. 2. Identify the relevant laws and guidelines that pertain to the different aspects of digital marketing. 3. Apply digital marketing tactics to develop integrated and effective digital marketing approach across different digital domains. 4. Analyze the role of content within digital channels. 5. Examine the value of ongoing analysis and measurement as a way of managing and evaluating their digital marketing efforts and budgetary spend.

Sample Solution