Disney Project

Do not use any materials outside of the case facts (Disney Case). No outside research is acceptable.
The only outside research required is the SEC 10K Annual Report (2016) to supplement your report. Must cite at least 5 quotes from this report. Please note the page number from the Case and 10K as a footnote for each.
Cut and paste your answer below each question.

  1. General environmental factors:
    a. What are the general or macro environmental factors impacting the industry?
    b. How are they likely to affect industry conditions?
  2. Industry analysis: ( (SW)OT analysis )
    a. Use Porter’s 5 force model, to understand the opportunities and threats in the industry. Keep in mind that whether each condition is a threat or opportunity will depend on each firm’s unique set of resources and competencies. So, identify the opportunities and threats confronted by each firm, and its key rivals.
    b. Discuss the industry’s lifecycle ( may use chart or graph) in terms of opportunities/threats
    c. Prepare a strategic map ( may use anecdotal information of competitors ) in terms of opportunities/threats

Sample Solution