Select a select a website for a product, service, or organization connected to your field or projected profession (medical field) and write a thesis-driven evaluative argument in which you examine the rhetorical strategies of the site. For example, if you're a prepharmacy major (i'm pre-medical school student), you might select a website from a drug company, a national pharmacy chain, even the website for the National Pharmacists Association. Each of these websites is making an argument: "(You should) buy this" or "(You should) shop here" or "(You should) join us." The purpose of this essay is to evaluate how effectively your site persuades viewers or potential customers to "do this" or "do that" by analyzing and evaluating the rhetorical elements in the site. Use the strategies for evaluation outlined in RRW, Ch. 8, to guide your essay. You can also draw on Seyler's discussion of rhetorical strategies in Ch. 3 and guidelines for reading photographs and advertisements in Ch. 5.
The website is https://www.mdanderson.org.
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