FedEx Monique

Hi Team — The questions are grouped together below — one person is responsible for research each group of questions. The three deliverables (listed beneath) can be integrated where suggested rather than being independent headings so if you have that section be sure to include research on that specific issue. The deliverables will also be re-addressed in the conclusion once we have everything consolidated — it would then be very helpful to highlight the specific content of each deliverable (if it falls on your section) so we know that those have been satisfied and summarized in the conclusion. However, so that editing can get started as soon as possible — as you complete each numbered topic post it below the question heading here on the wiki before moving on to the next question. This may also be helpful for others to see what work you have done as they complete their portions, Your work might offer some research help for the rest of the group. Also be sure to include your citations and post them below under "references" in alphabetical order. MAJOR PROJECT CASE TASKS/QUESTIONS (10 % of total course grade) WILL Introduce the organization. Specifically identify the industry and the competitors. Deliverable #1 Analyze the potential profitability of the industry. KATHLEEN What political/legal forces affect the industry? What economic forces affect the industry? What social forces affect the industry? MONIQUE What technological forces affect the industry? Deliverable #2 Who has succeeded and failed in the industry, and why? What is the current firm-level strategy? BRANDON What is the current business-level strategy? Deliverable #3 What are the business strategies of the major competitors? What is the current marketing (functional) strategy? NW • TROY What is the financial position and (functional) strategy of the organization? What are the current production and purchasing (functional) strategies? What are the current strategies in other functional areas, such as HR and IS? CASE CHALLENGES/DELIVERABLES 1.Do FedEx and UPS offer the same delivery services, or has each chosen to focus on different forms of delivery and/or customer needs? Explain. 2. The Internet has alleviated the need for overnight delivery of many documents. How has FedEx survived and even prospered in the midst of this key technological change? 3. Should FedEx be partnering with the U.S. Postal Service, a key competitor and protected government entity? Why or why not?                                                                                                                                      

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