Global/International Marketing

  Theme 1: The decision whether to internationalize Theme 2: Deciding which markets to enter Theme 3: Decision regarding foreign market entry mode Theme 4: Product brand decisions in an international context Theme 5: Pricing decisions in an international context Theme 6: Distribution decisions in an international context Theme 7: Communication decisions in an international context   select one of the above themes. select an organization of your choice and discuss how the organization has dealt with the above theme-related issues in