Informational social influences
Provide a real-life example of informational social influences impacting a person’s decision or behavior. Provide a real-life example of normative social influences impacting a person’s decision or behavior. Can the influence of conformity, compliance, or obedience be decreased? How would this impact the situations you identified?
Sample Answer
here are two examples of informational social influences impacting a person’s decision or behavior:
Informational social influence:
- A person is unsure of which brand of coffee to buy, so they ask their friends for recommendations. The friends all recommend the same brand, so the person decides to buy that brand.
- A person is new to a city and doesn’t know where to eat, so they ask a local for recommendations. The local recommends a few restaurants, and the person decides to go to one of them.
In both of these examples, the person is seeking information from others in order to make a decision. The friends and the local are seen as experts, and the person is more likely to trust their recommendations. This is an example of informational social influence.
Normative social influence:
- A person is at a party, and everyone else is drinking alcohol. The person doesn’t really want to drink, but they feel pressure to conform to the group’s norms. So, they end up drinking even though they don’t really want to.
- A person is in a meeting, and everyone else seems to agree with the leader’s decision. The person doesn’t really agree with the decision, but they feel pressure to comply with the group’s norms. So, they end up agreeing with the decision even though they don’t really agree with it.