Intervention Communication Plan

 


You've designed your intervention plan; now it is time to plan your implementation.

Implementing interventions or projects is a key function of Master's-prepared public health practitioners. Additionally, communicating the plan to the relevant stakeholders and community members is a critical component of the success of any intervention or project.


imagine presenting the implementation plan of your intervention to internal stakeholders.  

Use Kaltura to record yourself giving your presentation. If you need help, you may wish to review Using KalturaLinks to an external site..

The presentation that you create for this assignment should serve three main purposes:  

To educate the leadership group regarding the population health issue, current gaps and barriers, while persuasively communicating the need for the intervention and the effectiveness of the implementation and communication strategies 
To present communication strategies that will help build buy-in with internal stakeholders and strategies to raise awareness and understanding of the intervention in the target population.  
To communicate how external stakeholders will benefit and provide appropriate communication strategies to engage external stakeholders.  
The presentation itself should be in the form of a PowerPoint presentation, 15 to 20 slides in length, not including references. In general, about half your presentation should focus on providing the audience with an overview of the most relevant information regarding socioeconomic determinants, gaps in care and resources, as well as your intervention plan and its potential implementation.  

The other half should focus on the communication strategies for the two audiences of your intervention—internal stakeholders and the target population. When thinking about communication strategies, think of the ways to leverage technology and social media. This could include approaches such as a blog, a Facebook page, an X [Twitter] hashtag, or a YouTube channel. Think about what ways each audience prefers to communicate and has access to when researching and proposing your communication strategies.  

In your presentation, show a one-page info sheet (flyer) designed to communicate or recruit participants to take part in the intervention or program you are proposing. Remember, this one-pager should use appropriate literacy strategies for your audience and include the necessary information for participants to engage with internal stakeholders. Keep in mind this flyer could be used as a stand-alone info sheet or potentially in a social media campaign. You will also need to submit the one-page flyer as a PDF when uploading your presentation.  

One potential approach to outlining your PowerPoint is as follows. However, you should construct your assignment submission in a way that makes sense to you and could be potentially useful in your personal or professional pursuits.  

Possible presentation outline:  

Title Page.
Problem and Plan Overview.  
Current state of a health need or problem within the target population.  
Why should this be addressed? Providing information regarding how addressing this issue will improve health outcomes for the population is an important persuasive strategy. 
Socioeconomic and behavioral determinants impacting the problem and population.
Current resources (or lack thereof) and gaps/barriers related to improving health.
Discussion of the intervention and implementation plans.
Who will be implementing the intervention?
Where will the intervention take place?
What will the intervention activities include?
What theory is grounding the intervention?
Communication Strategies.
Proposal of communication strategies for creating buy-in and engagement for internal audience who will be part of the implementation. Providing scholarly and professional support for your proposed strategies is an important persuasive strategy.
Proposal of communication strategies for building awareness and understanding of the intervention within the target population. Providing scholarly and professional support for your proposed strategies is an important persuasive strategy.
Intervention Outcomes. 
Outline how the initial implementation will be measured. How will you define a successful implementation?
Identify program outcomes. These should demonstrate the success of the program.
Conclusions.
 

Slide 4: Socioeconomic and Behavioral Determinants

Socioeconomic: High unemployment rates, lack of affordable housing, and limited access to mental health services are major contributing factors.

Behavioral: Social isolation, chronic stress, and a lack of constructive coping mechanisms drive many to substance use.

Slide 5: The Gaps in Our Current Approach

Current Resources: We have detox centers and some short-term therapy options, but they are often difficult to access and do not provide long-term, integrated support.

Major Gaps: There is a critical shortage of culturally competent, long-term support and a lack of access to Medication-Assisted Treatment (MAT) in a stigma-free environment.

Slide 6: Introducing Project RECONNECT: A New Path Forward

Intervention: Project RECONNECT is a community-based, long-term recovery program designed to provide holistic support to young adults with OUD.

Implementation Team: A small team of public health nurses, peer support specialists, and a project manager will lead the initiative.

Location: The intervention will operate out of existing community health centers and local libraries, using a mobile clinic for outreach in underserved neighborhoods.

Slide 7: Activities and Theoretical Framework

Core Activities:

Weekly peer support groups led by individuals in long-term recovery.

Workshops focused on skill-building (e.g., job training, financial literacy).

Educational sessions on harm reduction and the benefits of MAT.

Direct connections to long-term care facilities and housing services.

Theory: The program is grounded in the Transtheoretical Model of Change (TTM), which recognizes that individuals move through distinct stages of readiness for change. Our interventions are tailored to meet participants at their specific stage, from pre-contemplation to maintenance.

Sample Answer

 

 

 

 

 

 

 

Presentation Outline: Project RECONNECT

 

Title Page

Title: Project RECONNECT: A Public Health Initiative to Combat Opioid Use Disorder

Presenter: [Your Name]

Date: August 31, 2025

 

Problem and Plan Overview

 

Slide 2: The Opioid Crisis: A Silent Epidemic in Our Community

Problem: Opioid Use Disorder (OUD) is a growing crisis among young adults (ages 18-25) in our county.

Data: Show a graph illustrating the sharp increase in opioid-related overdose deaths and emergency room visits over the past five years in our target demographic.

Slide 3: Why This Should Be Our Top Priority

Human Cost: Beyond the staggering mortality rate, OUD devastates families, perpetuates cycles of poverty, and increases the burden on our healthcare system.

Economic Impact: The cost of treating opioid-related emergencies, along with lost productivity and crime rates, places a significant financial strain on our community. Addressing this is not just a moral obligation, it's a sound economic investment.