The follow
ing post has two assignments namely;
1.Intervention Plan Component Development
Develop and support a number of components for an
intervention plan that will seek to address the need, target population, and sett
ing that you identified
in your Unit 2 Problem Statement (PICOT)
assignment.
complete the follow
ing:
Describe one of the components of your
intervention plan.
How will the component you described contribute to the overall success of your
intervention plan?
What evidence from the literature or best practices supports that the component will help to address the identified need or target population of your
intervention plan?
What, if any, potential is there for technology to help
in the development or implementation of the component?
How might stakeholders, health care policy, or regulation potentially impact this component?
Are there any ethical or legal considerations related to the development or implementation of the component that need to be kept
in m
ind? If so, what are they?
2.Omnitel Pronto Italia
Case Questions
1. Describe the general trends for cellular telephones and cellular telephone usage
in Europe
in 1995.
2. Choose one of the follow
ing four countries to analyze:
a. F
inland: Describe the product offer
ing and the multipart pric
ing scheme for F
inland as well as the results
in terms of market penetration and churn. (Note you should
include an analysis of
channel pric
ing as well as end user pric
ing).
b. Sweden: Describe the product offer
ing and the multipart pric
ing scheme for Sweden as well as the results
in terms of market penetration and churn. (Note you should
include an analysis of
channel pric
ing as well as end user pric
ing).
c. Norway: Describe the product offer
ing and the multipart pric
ing scheme for Norway as well as the results
in terms of market penetration and churn.
d. Great Brita
in: Describe the product offer
ing and the multipart pric
ing scheme for Great Brita
in as well as the results
in terms of market penetration and churn. (Note you should
include an
analysis of channel pric
ing as well as end user pric
ing).
3. Describe the Mobile telephony market
in Italy and the nature of competition.
4. Describe the product offer
ing and the multipart pric
ing scheme for Telecom Italia Mobile as well as the results
in terms of market penetration and churn. (Note you should
include an
analysis of channel pric
ing as well as end user pric
ing). What was the number one competitive issue for Caio and why?
5. What was Omnitel’s
initial strategy? Use a 4-P analysis to describe that strategy.
6. How did Omnitel determ
ine customer needs? Briefly describe those needs.
7. What were Omnitel’s two compet
ing “pric
ing” strategies? (Note you should
include an analysis of channel pric
ing as well as end user pric
ing). Which would you favor? Defend your
conclusions.
8. What was Omnitel’s modified strategy? Aga
in use a 4-P analysis to describe the strategy.