Leader Competency

o identify a leader on Twitter with at least 10K followers. Focus on selecting a leader of an organization, charity, governmental agency, etc. Do not choose a celebrity. Based on your review of his/her digital content (tweets/re-tweets), identify his/her three competencies that you believe helped this person become a leader on Twitter. These should be based upon the competencies presented by Ruben (2006) and discussed in week 5.
In preparation for this assignment review, the PowerPoint slides from week five and read Ingerson, K. & Bruce, J. (2013). Leadership in the Twitterverse. Journal of Leadership Studies, 7(3), 74-83Preview the document.
Assignment Instructions: For each of the competencies that you select connect the tweets to two different sub-dimensions of that competency. For example, if you select Personal Competency then, for example, you should connect one tweet to the sub-dimension Character, Personal Values, & Ethics and one tweet for example to the sub-dimension Self-Discipline & Self-Confidence. You must define and describe each of the three competencies and six sub-dimensions that you are writing about in your own words. Be sure to justify your reasoning.

Organization of the Paper:

  1. Begin with a brief introductory paragraph introducing the leader you picked for this assignment and the three competencies you will be discussing throughout the paper (5-6 sentences). Remember that there are five competencies identified by Ruben, each with a 7 dimensions of the competency.
  2. Name and define (in your own words) the first competency briefly and explain your reasoning for selecting this competency for your leader. Make sure to include the original digital content of your leader to justify the competency you have chosen (e.g., 2 original tweets/retweets from Twitter). Connect each tweet to two different sub-dimensions of that competency.
  3. Name and define (in your own words) the second competency briefly and explain your reasoning for selecting this competency for your leader. Make sure to include the original digital content of your leader to justify the competency you have chosen (e.g., 2 original tweets/retweets from Twitter). Connect each tweet to two different sub-dimensions of that competency.

Sample Solution