Apply MEA to deconstruct the three assigned articles:
Main points or claims made by the authors. Include three–five points.
Evidence. What type of data is presented? Is it factually supported or an opinion? Do the authors provide
parameters for the data? (Hint: Two of the articles are quantitative and one is a meta-analysis).
Analysis. How effective are the authors in supporting article claims based on the evidence provided?
Essentially, does M=E for the article?
Typical length: 200–300 words for each article.
Case Study Application
Please review the MarketLine Report on the Fortune 500 company selected for your second discussion post
for Unit 2.
Based on your analysis of the three assigned articles compared to the MarketLine report, which article main
points or claims are visible in your chosen company? Make sure to cite the MarketLine report and respective
articles.
Typical length: 200–300 words.
Conclusion
What conclusions can be drawn from your article evaluations and how are the main points or claims applicable
or not applicable to your case-study organization? The conclusion is typically 150–200 words.
This section pulls together article deconstruction and case-study application.
Submission Requirements
Your submitted paper must meet the following requirements:
Correlates your responses to assigned articles.
Uses this assignment's supplied APA-formatted MS Word template downloaded from Updates and Handouts.
Uses all the assigned readings for this unit and the MarketLine Report used for completing the second
discussion post for Unit 2.
Is 900–1500 words in length: this is three double-spaced content pages, excluding the cover page and listing of
references.
Follows current APA guidelines for style and format, including cover page and headings.
Note: Your instructor may also use the Writing Feedback Tool to provide feedback on your writing. In the tool,
click the linked resources for helpful writing information.
Sample Solution