Marketing consumer behaviour

Question 1: Analysing a commercial. choose one of the four possible commercials and analyse the different consumer behaviour aspects that contribute to the commercial's (lack of) success. Question 2: Analysing a marketing campaign PLEASE DOWNLOAD the requirement file to see FULL Details about this essay. PLEASE see attached PPTs, there are bunch of psychology theories or terms that you might use to answer the questions. I'll upload the TEXTBOOK, theories in this book are encouraged to be used. Some relevant journals will be uploaded as well. THANK YOU                

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