Marketing Management

Marketing Management Read case and use following points to analysis case Situation Analysis(PEST,Porter 5 force) Objectives STP The Marketing Mix (4ps/7ps) Ansoff Matrix( SWOT) SOSTAC (Marketing Plan) Presentability: Tables, graphs, formatting, neatness, grammar, spelling, punctuation, style (Precise and clear language, no colloquialisms, not conversational, etc.) 10 Reference: All relevant references provided; Sources properly referenced in text; Sources properly formatted in references (properly formatted, alphabetical order, etc.); Consistent formatting throughout the paper 5 Efforts: Completeness of relevant literature (journal articles, books, magazines, web sites); Appropriate data 5 Resources on aging : Scholarly articles on aging may appear in general sociological or social science journals. The following is a list of journals specifically dealing with aging issues: Ageing Research Reviews (reference link): Journals of Gerontology Series B – Psychological Sciences and Social Sciences Research on Aging The Gerontologist Ageing & Society Age and Ageing Journal of Aging Studies Journal of Population Ageing International Journal of Aging & Human Development Journal of Women & Aging Canadian Journal on Aging Journal of Cross-Cultural Gerontology