Operations and Quality Management

Answer ONE of the following: Either: A) “Service managers face different challenges as compared with production managers.” (Kelemen, Managing Quality, 2005, p56). Evaluate the ‘challenges’ faced by managers when attempting to deliver service quality and - drawing on appropriate material introduced in the module - critically review theories designed to help. Or: B) Analyse the approach to quality taken by an organisation of your choice, with reference to a maximum of three models or concepts introduced on the module.        

Sample Solution