The follow
ing post has three assignment namely;
1.Profit online language school
Read the Follow
ing Case Scenario
Helen and George own a for-profit onl
ine language school: Global Speak. They have been
in bus
iness for ten years and have expanded to
include four locations around the globe. They have
individual
clients seek
ing to learn a new language for a job opportunity and large corporate clients who have employees all over the world
in need to tra
ining to work with other cultures. Currently, Global
Speak has four locations all located
in the suburbs of large cities. All branches are set up similarly with a few classrooms and two large computer labs where students can
independently practice
speak
ing, writ
ing and read
ing
in a language. Instructors are available for private and small face to face classes. Although Helen and George have a general fee scale for services, there is some
room on the part of the branch manager to reduce or
increase prices to rema
in competitive
in their local marketplace. Several of the company’s larger clients utilize branch facilities for their
employees. Branches are located
in Prague, Mumbai, São Paulo, Wash
ington, DC (Headquarters) and Tokyo. All of the branch managers are native to the country
in which the branch is housed. The newest
location is Tokyo.
In a recent conversation with the company accountant, Helen and George found some disconcert
ing news about two of the branch accounts. It appears that Tokyo and São Paulo are los
ing students
result
ing
in an unusually large number of refunds. Worse yet, George took a phone call from Joe Blade, the representative from Acme Inc., one of the largest clients of Global Speak, who compla
ined
about hav
ing to pay larger fees to these two branches as compared to the others they use. Helen and George are concerned about these problems and want to work with both managers to see that the
problems get resolved.
Azuka, the Tokyo branch manager is relatively new to the organization work
ing just 3 months. She seems to have a strong sense of the competition
in Tokyo. Azuka also reported an
increased number of
refunds as of late. George wonders whether Azuka needs some guidance. In his conversation, Joe Blade mentioned that he could get cheaper prices from one of the other schools that has been try
ing to
get his bus
iness
in Tokyo.
Gustavo,
in São Paulo, is another matter altogether. Helen has been worried for some time that he is not handl
ing th
ings well. Although the situation with the refunds is relatively new, the
increased salaries to
instructors is another. Helen monitors the social media and the onl
ine reviews of GS. In a local employee site like Glassdoor, the company was said to pay low salaries and its
turnover was said to be high. Instructors were said to go to Global Speak to ga
in experience but leave to obta
in a translator job with a larger company. Helen wondered where the salary money was
go
ing.
In order to get to the bottom of the problems, Helen and George scheduled a Skype meet
ing at a time they believed everyone could meet. When Helen and George sat down to connect, they realized that
the email they sent sett
ing the time failed to
include a date. The workers
in Tokyo thought the meet
ing was a day later and the manager was not available for the meet
ing. Gustavo had not been
onl
ine at the time requested so this too concerned George and Helen. Helen was worried that this problem could not wait so she set the meet
ing for the next day and cancelled her doctor’s
appo
intment that she had waited 3 months to obta
in.
Azuka, the branch manager
in Tokyo, researched the questions posed by Helen and George regard
ing the purpose of the meet
ing. She found that the refund issues stemmed from a problem
instructor who
she recently let go. Azuka put off mak
ing a decision as to what to do with the
instructor because of the serious health issues experienced by the
instructor. Azuka was familiar with the Acme’s
compla
int because the local corporate contact, Arnie Howe,
in very bad Japanese, had been compla
ining to her for the past two months about the price difference. She expla
ined to Arnie many times
that the prices she set were competitive to other private for-profit schools
in Tokyo and were discounted because of the amount of work his company gave to Global Speak. Arnie made no mention of
the competitor Joe Blade mentioned to Helen and George. Azuka refused to back down on the price of services. She felt her
instructors and services
in general were superior and that prices were
competitive. Maybe the competition was cheaper but Azuka had to wonder for how long and what quality did they offer. The question Azuka had was why Brazil also had problems with Acme.
Azuka decided to call Gustavo with whom she had a friendly conversation before the meet
ing with Helen and George to f
ind out what his take was on the issues.
Dur
ing her conversation with Gustavo, Azuka learned that Gustavo’s justification for the higher fees he was charg
ing was driven by the demand for quality translators
in São Paulo. Gutavo said, “I
must pay higher salaries to the teachers or lose them to companies that translate for big corporations.” Azuka was perplexed to hear this statement because
in a conversation with Gustavo not one
month earlier, she learned from compar
ing their salaries that hers were significantly higher. Also, Azuka got the feel
ing from the conversation that Gustavo was defensive about the large fees.
Gustavo dismissed the
increase
in refunds altogether stat
ing that it was the way th
ings were right now. She wondered if there was someth
ing suspicious go
ing on with Gustavo. George wondered the
same and said as much to Helen when they got off the Skype conversation the follow
ing day with Azuka and Gustavo. George also wondered if Azuka knew someth
ing she wasn’t tell
ing. More worrisome yet
was Gustavo’s explanation of the refund issues. Was there really so much of a need for translators
in São Paulo?
Instructions:
Lead
ing
in the virtual world, especially
in a global marketplace, is a huge challenge for today’s leader. It is especially hard to build a trust relationship that will keep workers mov
ing toward
the company’s vision. You will use the case scenario, class material and research to write this paper.
A trust relationship is critical to the longevity of the organization and los
ing Azuka or Gustavo would be a costly problem that distance makes more difficult. How should Helen and George approach
Gustavo and Azuka? Research the problems surround
ing the idea of lead
ing
in a virtual workplace. Use this research, class material, and facts from the fact pattern to suggest a course of action for
Helen and George to take regard
ing their two branch managers.
Address the advantages and disadvantages of lead
ing
in a virtual environment as well as the skills needed to create a trust
ing relationship. Support your ideas, reasons and conclusions with
research and the class material. Conclusions must be specific to the actual task and not a “they should do this” idea. Application is the key to success for this project. Show a good understand
ing
of the material by us
ing the facts along with the material to substantiate the conclusions.
• Write an
introduction
• Identify and discuss the advantages and disadvantages of lead
ing employees
in the virtual world
• Identify and discuss the skills a leader needs to successfully lead and ma
inta
in trust
in an organization
• Expla
in how the advantages and disadvantages of lead
ing
in the virtual world can affect how a leader creates and ma
inta
ins trust
• Identify the two trust problems that Helen and George have with Gustavo and Azuka
• Present recommendations for Helen and George as to how best solve the trust problems with Gustavo and Azuka and why the solutions demonstrate good leadership skills.
• Write a summary paragraph
2.Value Chain Analysis & Competitive Strength
Create a a value cha
in and a competitive Strength table for TWITTER.
3.A problem that you solved
Describe a problem you’ve solved or a problem you’d like to solve. Expla
in its significance to you and. What steps you took or could be taken to identify a solution