Read the quotations and identify the rhetorical strategy or strategies. Preview the document (of ethos, pathos, and logos) used by the author in the passage; in particular I'd like you to discuss how the diction or word choice used by the author affects the reader/audience (i.e. what is interesting about the author's word choices in terms of their connotations).
READ: Ethos, Pathos, & Logos
Rhetorical Appeals: Ethos, Pathos, Logos
In rhetoric, Artistotle referred to three different appeals that we have at our disposal to be effective in our communication. When we write (especially for persuasive purposes), we can use strategies that appeal to our authority and credibility as authors (ETHOS), our audience's emotions and values (PATHOS), and imbue our message/essay with good reasoning and evidence to support our ideas and thus appeal to our audience's intellect (LOGOS).
These rhetorical appeals align themselves with the rhetorical triangle as follows:
Ethos = Author
Pathos = Audience
Logos = Text
Over the next few weeks, as we apply our new understanding of rhetoric to the study and analysis of a documentary film, you should refer to my handout.Preview the document on the appeals and different strategies used by authors to create ethos, pathos, and logos.
“With bulldozer, earth mover, chainsaw, and dynamite the international timber, mining, and beef industries are invading our public lands—property of all Americans—bashing their way into our forests, mountains, and rangelands all looting them for everything they can get away with. This for the sake of short-term profits in the corporate sector and multimillion-dollar annual salaries for the three-piece-suited gangsters…who control and manage these bandit industries…actively encouraged, inevitably, by those jelly-fish government agencies that are supposed to protect the public lands, and as always aided and abetted in every way possible by the compliant politicians of our Western states…who would sell the graves of their mothers if there’s a quick buck in the deal, over or under the table, what do they care.” (Edward Abbey, “Eco-Defense”)
Sample Solution