Learning Outcomes:
Read Chapters 3 and 4. ( will be provided )Ginter, P. M., Duncan, W. J., & Swayne, L. E. (2018). Strategic
management of health care organizations (8th ed.). San Francisco, CA: Jossey-Bass..
- Conduct a service area competitor analysis for a healthcare organization you have chosen (Renown
Regional Medical Center in Reno, NV is the selected one from first assignment). - Report the results of a service area competitor analysis.
Action Items: - Part 1:
Conduct a service area competitor analysis for the organization that you identified in Corporate Strategic
Goals
Part 1 should cover the following:
Define the service categories
Define the service area
Create a service area profile
Conduct a service area structure analysis
Map strategic groups
Synthesize analyses
Sample Solution