Spot the 'battles'.

Identify and describe the two possible 'battle choices' being discussed in the Juan Valdez article. Hint: Stick to the definition of "battle" used in the ADR framework and you should see two clear options.

  1. Discuss the valence of the two battles using the facts from the article. (10 points each x 2)
  2. Did Juan Valdez attack, defend, or retreat relative to the main battle under consideration? Explain your
    answer. (10 points)
  3. Use the facts from the article as applied to the ADR framework and Vroom's logic to provide a
    comprehensive explanation of Juan Valdez strategic decision. The goal is to show you understand how to
    apply strategic thinking to a competitive situation to make good resource allocation decisions. (10 points)

Sample Solution