Case Study Report Instructions
In your case study report, you will have the opportunity to address timely issues faced by marketing channel managers.
First, discuss the current dilemma being faced by the focal firm. What is the current problem it is facing or trend it is trying to deal with? Discuss the importance of this dilemma in terms of the status of the current market or major competitors. Discuss the channel problems posed by the case study for the focal firm.
Sample Solution