The Ethics of the Things We Eat

Part I. Analysis Analysis is an essential skill needed for success in college and in life. An analysis involves first breaking down the information presented in a work into individual pieces and then examining the pieces to better understand the whole. Almost anything can be analyzed. This assignment asks you to analyze a cultural product — specifically a Tyson chicken commercial. As you analyze, consider the following questions: - How does this cultural product contain or promote specific values? • How is it representative of wider social assumptions that are reproduced and circulated and/or published including the scope and method of circulation? - How is the product experienced or interpreted? - How does it contribute to and actively shape cultural ideals and expectations? • How does it utilize symbolism to create meaning? • How does it participate in influencing the formation of personal or group identity? • What is its role in society? For this assignment, you will be analyzing one of two Tyson chicken commercials (both are posted under "Videos" on Blackboard). You will explain what values/ideas Tyson is attempting to portray or instill through the use of this film, and how these values connect to our ideals as Americans. You will examine every aspect of the commercial — who is staring in it? What is the setting of the video? Any meaning in the dialogue or text used? Are there any hidden meanings?  

Sample Solution