The Perils of XYZ Widget Company

Develop an Action Research Strategy Plan covering the following Action Research Phases in a report to the CEO.

  • Data gathering and Diagnosis
  • Feedback
  • Planning Change
  • Intervention
  • Evaluation
  1. What are the reasons behind the decrease in sales?
  2. What actions or strategy (data/sales/changes) should be taken to turn sales around and regain
    market share?
  3. What strategy should be taken to increase employee morale?
  4. How long should this strategy take to complete?

Sample Solution