The Role of social media in Higher education marketing and university choice-

  Paper details: We aim to answer the question of: What role does social media play in" rel="nofollow">in university choice among students? Your report and presentation will be based on secondary data (literature Review) you are required to review the attached two academic journal articles in" rel="nofollow">in detail and present the fin" rel="nofollow">indin" rel="nofollow">ings in" rel="nofollow">in written report format- The topic of the journals is related to the use of social media as a marketin" rel="nofollow">ing communication tool in" rel="nofollow">in higher education- You are to present a summary of the two articles (see below) in" rel="nofollow">in one document- you need to write about the implications of these fin" rel="nofollow">indin" rel="nofollow">ings: what do these mean to university marketin" rel="nofollow">ing communication and what do you recommend based on that Each article should be summarized and should reflect: o the main" rel="nofollow">in results and fin" rel="nofollow">indin" rel="nofollow">ings, 0 methodology, and theoretical framework (their literature review) 0 Aim of the study - research study question Reports should be double spaced, Times New Roman , size 12 and must in" rel="nofollow">include a reference list usin" rel="nofollow">ing the Harvard referencin" rel="nofollow">ing style Report should be structured as follows: 0 Cover page with student names and ID numbers, subject name and code, lecturer name and term date 0 Table of contents 0 Abstract 0 Body of the report (in" rel="nofollow">introduction, review, recommendations, conclusion, reference list) 0 Abstract and reference list should be on a separate page 0 Check grammar, spellin" rel="nofollow">ing errors and polish before submission