Using a Transnational Companies (TNC) example critically discuss the nature of and issues associated with potential Liabilities of Foreignness (LoF) and Assets of Foreignness (AoF) in doing business abroad.

Using a Transnational Companies (TNC) example critically discuss the nature of and issues associated with potential Liabilities of Foreignness (LoF) and Assets of Foreignness (AoF) in doing business abroad. Order Description   Learning outcomes: Have a critical appreciation of theoretical explanations for international business activities, and apply them to the real business activities. •Demonstrate comprehension of key theories/concepts that underpin academic studies in international business. •Evaluate the context in which international business operates and identify economic and non-economic factors affect internationalization of the firm. •Conduct independent learning and research Main Focus •Conceptual Framework of costs & benefits of doing business abroad–How to compete for foreign markets •Country / Firm / Subsidiary levels •Longitudinal and/or cross section analysis •Primarily focuses on FDI(wholly owned, partly owned –Equity Joint Ventures) Structure •Introduction •Background information on chosen TNC (including degree of internationalisation) •Analysis and discussions of LoF& AoF •Conclusions