1- identify what you consider to be the greatest achievements accomplished by mankind in the last five decades. Now share your list with three to five other students in the class, and come up with an expanded list. Review these accomplishments in terms of the definition of a project. What does your review suggest about the importance of project management?
2- Explain the role projects play in the strategic management process
How are projects linked to the strategic plan?
3- Why does the priority system described in this chapter require that it be open and published? Does the process encourage bottom-up initiation of projects? Does it discourage some projects? Why?
4- You work for Barbata Electronics. Your R&D people believe they have come up with an affordable technology that will double the capacity of existing MP3 players and uses audio format that is superior to MP3. The project is code named KYSO (Knock Your Socks Off). What kind of project management structure would you recommend they use for the KYSO project? What information would you like to have to make this recommendation and why?
Answer the following:
1. What are the espoused values and beliefs of the companies?
2. Use the worksheet in Figure 3.6 to assess the Web page. What does the web page reveal about the culture of this organization? Would this culture be conducive to effective project management?
6- Go to an Internet search engine (e.g., Google) and type in “project communication plan.” Check three or four that have “.gov” as their source. How are they similar or dissimilar? What would be your conclusion concerning the importance of an internal communication plan?
7- Why are accurate estimates critical to effective project management?
8- Define what a “white elephant” is in project management? Provide a real life example.
9- How are WBS and project networks linked? Why bother creating a WBS? Why not go straight to a project network and forget the WBS?
10- Why is slack important to the project manager? What is the difference between free slack and total slack?
11- Project risks can/cannot be eliminated if the project is carefully planned. Explain.
12- What are the major differences between managing negative risks versus positive risks (opportunities)?
13- Throughout the past 7 weeks, you have been introduced to various topics regarding critical thinking and decision making. What topic was of most interest to you? Why?
1. Outline This report endeavors to break down the corporate correspondence techniques as of now utilized by Irish spending aircraft Ryanair as for the different correspondence structures set up, while concentrating on both outside and inside partners. At last an investigation of Ryanair’s corporate culture and HRM procedure regarding their impact upon worker’s inside the association. 2. Presentation Corporate correspondence separates itself from different types of correspondence, for example, administration by the methods in which it constructs itself in light of the association’s corporate viewpoint, the partners it addresses and the administration exercises inside its degree (Cornelissen, 2005) According to Argenti and Foreman (2002) corporate correspondence can play the part of two structures; as a ‘capacity’ which might be scattered over an association, or as a ‘procedure’ to achieve the majority of its voting demographics. A proper definition from Argenti (2002) affirms Corporate Communication as “the enterprise’s voice and the pictures it anticipates of itself on a world stage populated by its different gatherings of people; corporate notoriety, corporate promoting and backing, representative interchanges, financial specialist relations, government relations, media administration and emergency correspondences”. An outcome of these qualities is that they are mind boggling in nature particularly when alluding to multi-national associations (Cornelissen, 2005, for example, Ryanair thusly compelling correspondence techniques request a coordinated way to deal with interchanges administration. Effective correspondence methodologies obviously distinguish the associations separating factor, or the profile which it needs to depict to its partner gatherings. On account of Ryanair its separating factor is its capacity to reliably offer “most minimal cost booked carrier tickets” (Hagele, 2006). Micheal O’Leary (CEO) says of his corporate procedure ” It’s the most seasoned, easiest recipe; Pile’ em high and sell’em cheap…We need to be the Wal-Mart of the carrier business. No one will beat us on cost. EVER”. A capable yet contraversial message imparted by O’Leary, which as the paper will talk about later synonmous with Ryanairs interchanges systems. The goal of this paper is to recognize what worldwide correspondence structure/s Ryanair are presently utilizing; examination of both inside and outside corporate correspondence systems and their resulting sway with reference to drawing in both inner and outer partners. At long last recognizable proof of Ryanair’s corporate culture and its impact upon individuals inside Ryanair. The point of this paper along these lines in the wake of examining the goals is to choose whether the structures and correspondence methodologies Ryanair utilize are viable in keeping up their situation as the European minimal effort spending carrier for both inside and outer partners. 3. Correspondence system Coordinated Corporate Communication structure inside Ryanair Corporate Communication as an incorporated system for overseeing correspondence (Cornelissen, 2005) Ryanair comprehensively joins both showcasing, publicizing, innovation and advertising specialists together in a coordinated correspondences structure display (Cornelissen, 2005) drawing upon administration technique, shopper conduct and authoritative hypothesis (see informative supplement) to deal with the organization’s notoriety and keep up mark value. Incorporated correspondence is made at the corporate brand level for Ryanair with the objective of upgrading its situating inside the market as Europe’s ‘most reduced value airfares’ while keeping up its focused procedure. Dissimilar to different associations that have put corporate interchanges chiefs into official groups (Cornelissen, 2005) O’Leary does not take after this case, leaning toward rather to ‘chamber’ its head of corporate correspondences Stephen MacNamara and head of showcasing Dara Brady, and rather keeping up control over Ryanair’s correspondence technique completely. O’Leary organizes Ryanair’s correspondence technique from the administration group down with a progressive approach, empowering correspondence from a corporate key level which is reflected inside its corporate culture. What makes Ryanair such a win is its inborn capacity to reliably impart the same ‘offering’ and its center procedure to partners of ‘low value’ paying little mind to the ‘scene’ it ends up inside. O’ Leary can use negative reputation related with an occasion or episode at Ryanair and endeavor this free chance to advance more prominent introduction of the brand and re-emphasize how effective they truly are. For instance by using existing media channels, for example, a web bloggers page who has posted a negative blog respects Ryanair, the organization’s incorporated correspondence structure empowers a brisk reaction from MacNamara who rather re-implements how effective their plan of action is in giving the least expensive tolls around. What makes Ryanair one of a kind inside the aircraft business is their capacity not to waiver from their system of ease, regardless of whether this implies the ‘client isn’t generally right’ (O, Leary, 2007). This way to deal with correspondence system is fortified by the ‘Information Output’ model of partner administration examined later in the paper and appeared in the addendum. 3.1. Inner Communications The association characterizes itself as an ease aircraft; the result of this is not at all like different carriers that can pass on extra cost increments to the client, for example, expanding fuel costs Ryanair can’t do as such. In this way their correspondence structures rotate around ease channels, for example, eye to eye, conventional print media and an overwhelming accentuation on innovation and online interchanges framework, for example, the Ryanair intranet, empowering workers, for example, flight team, support and ground staff, among others to get to basic data and keep up quality administration. Ryanair endeavors to speak with its representative’s (Annual Report, 2009) through an assortment of correspondence channels; an interior staff pamphlet called “The Limited Release” furnishes workers with a la mode designs, issues and difficulties inside the flight business, where advance every day news notices are communicated on Ryanair’s inward TV organize. Moreover the association’s Employee Representative Committee (ERC) (one for each division) liaises with Ryanair’s European Works Council to give direction on current aeronautics issues applicable to representatives. In this manner utilizing a coordinated system including verbal, electronic channels, and periodical print media has empowered the association to limit unmistakable expenses. Just as of late O’Leary was cited in the media for reprimanding worker’s for ‘taking Ryanair’s power’ by charging their cell phones! (ref). 3.2. Outside correspondences As an entrepreneurial association Ryanair trusts it has the privilege to play fresh and take after its own way, difficult the norm of corporate correspondence and pushing the flight business limits. Accordingly O’Leary, MacNamara and Grady take after an outside interchanges technique which all the more frequently or not is intended to incite the gathering of people as opposed to draw in (see index). What is predictable is Ryanair’s approach which is synonymous with ‘old fashioned’ Public Relation technique; in that it centers around conveying a similar message more than once; ‘low passages’ through on the web, print and …. directs trying to fortify the idea of ‘good esteem’ with buyers. In any case, while it can be contended that this technique may appear to be old it really proffers the preferred standpoint that Ryanair’s situating system is completely obvious to its partners; in that it’s putting forth is ‘low evaluated airfares’ and literally nothing else. O’Leary has a notoriety for being an unyielding representative picking his words painstakingly however with the goal to cause however much contention as could be expected which eventually makes a Catch 22 of both masterful imagination and pulverization. ‘Screw the offer value, this is an admission war” …… “We bow down to no one. We’ll stuff each one of them in Europe, we won’t be second or third and saying: “didn’t we do well?… In business, genuineness is a filthy word. Individuals say the client is constantly right, yet you realize what – they’re not, now and then they are incorrect and they should be told so” (Michael O’ Leary, 2007) Using a provocative vocabulary guarantees that amid emergency administration methodologies in case of negative attention O’Leary can use however much introduction as could be expected for Ryanair which eventually leaves the organization at the bleeding edge of purchaser’s brains. The latest cases of these have been the (maybe?) ‘socially awkward act’s of Ryanair representative reactions back to online bloggers respects contradictions in online substance objections about client benefit (see supplement) 3.2.1 Values To finish 3.2.2. Key partners As indicated by (Johnson and Scholes, 2008), hierarchical partners are those people or gatherings who rely upon the association to satisfy their own particular objectives and on whom, thus , the association depends. Moreover (Wall and Rees, 2004) and (Johnson and Scholes, 2008) recommended that partners are other societal gatherings who are influenced by the exercises of the firm and whom thusly, the association depends. This segment distinguishes the real partners of Ryan Air and how they are imperative to the firm however Ryanair’s partners include an extensive variety of gatherings which can be named both 1) societal 2) financial (authoritative) with each gathering remarkable in their desire as partners of Ryanair. The previous range from weight gatherings, contenders, providers and clients, where for instance clients are legitimately qualified for reasonable exchanging rehearses; contrasts from the last mentioned (hierarchical) containing investors and workers, who are qualified for additional>