Competitors and Complementors

1. Eight crowdfunding alternatives to Kickstarter.

1. Eight crowdfunding alternatives to Kickstarter.
? Indiegogo
? RocketHub
? FundRazr
? Pozible
? Ulule
? Fundable
? FundAnything
? Quirky

2. Indiegogo is essentially Kickstarter’s direct competitor, and as such, its feature-set and scope is more or less exactly the same. Indiegogo is an international crowdfunding site where people can raise money for film, music, art, charities, small businesses, gaming, theater and more. The company started as an indie website that helped creative people fund projects such as film or music, but it has since expanded to include almost any project imaginable.
On Indiegogo, it is free to sign up, create a campaign and even contribute to a campaign. Once a project raises funds, Indiegogo charges a 9% fee on the funds raised. However, if the goal fund level is met, the company only takes 4%, incentivizing a person to reach his funding.

3. Difference:
The primary difference is how goal deadlines work: If you fail to meet your goal with Kickstarter, you don’t get to keep any of the money. With Indiegogo, you get to hold onto the money even–when you choose the flexible funding option–if you don’t hit your specified goal amount. However, there’s still a transaction fee of 5% when your project is successful and, when you use the flexible option, there is also a 5% fee on all funds raised.




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