Building the customer relationship with conversations
This week focuses on building the customer relationship with conversations and anticipating the conversations, including the objections your customer may have. The course textbook identified 5 types of objections related to needs, product, source, price, and time/authority/ability, along with corresponding examples of each.
In preparation for the Week 4 Summative Assessment: Customer Relationship Sales Pitch where you will be asked to determine objections for a specific scenario and prepare a reaction to the objection, you need to familiarize yourself with the 5 types of objections and various ways they can be communicated.
Sample Answer
Here are the 5 types of objections related to needs, product, source, price, and time/authority/ability, along with corresponding examples of each:
Needs
- “I don’t need that.”
- “I’m not sure what I need.”
- “I’m already getting what I need from my current provider.”
Product
- “Your product is too expensive.”
- “Your product doesn’t have the features I need.”
- “I’ve heard bad things about your product.”