Culture Strategy

Harvard Busin” rel=”nofollow”>iness Review ranked Amazon CEO Jeffrey Bezos as the #2 Best Performin” rel=”nofollow”>ing CEO in” rel=”nofollow”>in 2012. Here is what Bezos had to say about Amazon’s culture and strategy,

“First, there are stories we tell ourselves in” rel=”nofollow”>internally about persistence and patience, long-term thin” rel=”nofollow”>inkin” rel=”nofollow”>ing, stayin” rel=”nofollow”>ing focused on the customer. Second, we select people who, when they wake up in” rel=”nofollow”>in the mornin” rel=”nofollow”>ing, are thin” rel=”nofollow”>inkin” rel=”nofollow”>ing about how to in” rel=”nofollow”>invent on behalf of the customer. If you like a more competitively focused culture, you might fin” rel=”nofollow”>ind us dull. We fin” rel=”nofollow”>ind our culture in” rel=”nofollow”>intensely fun. We have an explorer mentality, not a conqueror mentality.”

Would this culture aid strategy execution anywhere? Why or why not?

Does your own workplace follow more of a conqueror mentality or an explorer mentality? Is that good for sustain” rel=”nofollow”>inable competitive advantage?

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